Communicating Controversies


Together with A. Lorenzet, I have organize a session on “Debating Environmental Controversies” at the Public Communication of Science and Technology Conference in Florence (18-20/04/12). In this session I gave a conference on the different types of communication of controversial issues.

Each controversy is a word apart and its specificity deserves an ad hoc communication strategy. A few ‘controversies families’ can however be identified. In this presentation I present three different types of controversies and their correspondent communication approaches. To do so, I draw on the climate change controversies showing how they clusters around three questions generating three different types of controversies: is global warming occurring and are we responsible? How do we mitigate global warming effects? How do we adapt to global warming?

See the slides of the conference